Meet Ashlyn, an 8-year health & medical writer.
Brands need more than content to survive in their saturated industry. They need a lasting connection.
I’ve seen firsthand how crowded the health and wellness space has become. With new supplements, apps, trainers, and activewear lines launching every day, it’s harder than ever for brands to stand out. But here’s the truth: your audience doesn’t need more noise. They need clarity, trust, and a reason to choose you.
And that’s what I help you with!
I combine strategic marketing + a whole lotta storytelling to help health & wellness brands + healthcare organizations:
Find their voice through brand personality + messaging.
Create blogs, emails, and website copy that connect, convert, and inspire action.
Develop content strategies that actually work for long-term growth.
Educate their audience on complex topics with easy-to-read language.
I’m not just here to write words. I’m here to help your brand build trust and impact in a crowded industry.
Why health & wellness + healthcare?
The first step in building a connection with your audience is being passionate about what you’re doing, and I’m just as passionate about your brand as I am about creating a converting strategy for you.
For growth that lasts, you need more than “just a writer” to create actionable content. You need a human who would actually use your product/service and understands why your audience would, too.
But here’s where most brands struggle to market themselves effectively: they focus too much on sounding smart by presenting the strategy and science behind the product itself and not how it helps their audience.
And maybe it’s my former teaching background, but I love helping brands break down their overly-jargoned, heavily-scientific wording to transform it into the relatable, problem-solving, easy-to-read message that inspires their audience to experience the magic their brand offers.
Helping you sound different to be different
My approach to marketing is simple: you need to sound different than the competition to be different from the competition.
But, in an overly-saturated industry where everyone has ten million copycats, that can feel impossible to do.
That’s why I take your brand and turn into it’s own category through storytelling and consumer-focused strategies. Working with me means you get…
A mix of creativity + strategy.
A partner who’s out to banish the cookie-cutter content. (No more sounding like the next person on the shelf in your aisle.)
A collaborative partner who feels like part of your team.
A focus on results and not just “pretty words.”
Own your industry
Whether you’re planning a new launch or re-launch, let’s work together to create a custom strategy that speaks results.